At Vitamin Well Group, we provide great-tasting drinks, snacks, and protein products. Our brands Vitamin Well, NOCCO, and Barebells are available across most of Europe, North America, the MENA region, and parts of Asia Pacific. With a revenue of 650 million euros, we operate in over 40 markets, with headquarters in Stockholm and offices in fourteen countries around the world.  

At Vitamin Well Group’s global headquarters in Stockholm, the Global Product function is responsible for product development, quality, sourcing, supplier relationships, and production capabilities across all brands and markets. As the organisation continues to scale, maintaining and further developing a structured, professional approach to consumer relations is essential.

We are now looking for a Consumer Relations Lead to take end-to-end responsibility for consumer contact across Vitamin Well Group’s brands and markets, ensuring consistent and professional handling of consumer enquiries, feedback, and complaints.

About the role  

The Consumer Relations Lead is responsible for the overall setup and development of consumer relations across Vitamin Well Group’s brands and markets. The role ensures that consumer contact is organised as a structured, professional, and scalable function within the organisation.

A key focus for 2026 is the continued adaptation, and training related to the implementation of a new software as the group-wide consumer relations platform, supporting consistent ways of working across markets.

The position sits within the Global Product function and operates at the intersection of Product Development, Quality, Regulatory, Communications, Operations, and local markets. The role is based at our global headquarters in Stockholm and reports to the Head of Product Development.

In short your responsibilities will be:

• Lead and prioritise the handling of consumer enquiries, feedback, and complaints across markets

• Oversee and support daily consumer relations work handled by a junior resource

• Act as escalation point for complex, sensitive, or high-risk consumer cases

• Safeguard tone of voice and response principles in line with brand and regulatory requirements

• Coordinate stakeholders across markets and internal functions to ensure effective case handling

• Lead and develop consumer relations processes, systems, and ways of working

• Consolidate consumer cases and data into structured insights to support continuous improvement

What you can expect:

• A newly shaped role representing our most important asset: our consumers.

• Direct, solution-oriented collaboration with teams, functions, markets, and partners

• Responsibility to run your area, make decisions, and maintain momentum as we grow

• A combination of daily consumer matters and longterm development of a group-wide consumer relations setup

Who are you  

You thrive in work that requires structure, precision, and follow-through, while continuously solving problems and moving matters forward. You are detail-oriented without losing sight of the bigger picture and apply sound judgement when handling complex or sensitive situations.

You have taken a step into broader responsibility in your career, either through leading complex initiatives, coordinating stakeholders, or taking ownership beyond a single task or market. You collaborate easily across functions and markets and work in a calm, pragmatic, and solution-oriented way, with a strong sense of accountability for both quality and outcomes.

Essential skills to succeed

• Experience within consumer contact, customer relations/service, or a similar function in a structured environment

• Experience working with ticketing or CRM systems

• Experience working in an international or multi-market environment, with exposure to cross-market coordination and complexity

• Strong ability to work with detail, accuracy, and documentation

• Fluent written and spoken Swedish and English; additional languages are considered a plus

Welcome with your application, last day to apply is March 3rd 2026.  

We will review applications on an ongoing basis and the position may be filled before the last application day.  We appreciate LinkedIn, but to get a full picture of your experience, we ask you to also include a CV.

Life at Vitamin Well Group 

Our growing family is made up of over 600 employees, representing a variety of cultures, experiences and diverse backgrounds. This diversity is a great asset as we continue our expansion and evolve our portfolio. At the same time, Vitamin Well is still very much a Swedish company, promoting Swedish values when it comes to both business and people. We treat each other in a fair and equal way, and we respect one another based on our qualities. As we expand Vitamin Well Group’s business, we are also committed to minimizing our environmental impact and continuously strive to lower emissions from for example production, logistics, and packaging.

Working at Vitamin Well, we provide a dynamic environment defined by ambition, dedication, and an entrepreneurial spirit. In our action-oriented culture, the ability to make swift decisions is paramount in bringing ideas to fruition. We are committed to fostering an atmosphere where every individual's unique strengths contribute to our collective success. As a health and exercise-oriented company, we inspire an active lifestyle by partnering with top-performing athletes, but we also promote and support exercise among our employees.  

As part of the recruitment process, we may ask you to conduct a personality test as well as a test that measures logical ability. The purpose of the tests is to evaluate candidates as objective as possible and identify the best possible match for the role. The tests are based on solid research and are taken through our partner Alva Labs.