Growth Analyst - Vitamin Well Group
At Vitamin Well Group, we provide great-tasting drinks, snacks, and protein products. Our brands Vitamin Well, NOCCO, and Barebells are available across most of Europe, North America, the MENA region, and parts of Asia Pacific. With a revenue of 650 million euros, we operate in over 40 markets, with headquarters in Stockholm and offices in fourteen countries around the world.

About the role
We are looking for an analytical and business-minded Growth Analyst to take ownership of how we measure, understand and improve our digital marketing and growth efforts.
This role is central to our digital strategy and touches everything from brand awareness and paid performance, to user behaviour, conversion and customer value over time. You will be an analytics partner to the marketing, growth and e-commerce teams, helping to shape how we define success, make sense of our data and turn insights into decisions that move the business forward.
In this role, you will:
Bring together and structure marketing data across channels, including organic & paid social, performance marketing, site & e-commerce and CRM
Analyse user behaviour across digital touchpoints, from traffic and engagement to conversion and customer lifetime value
Define how we measure success at each stage of the customer journey, including tests and growth initiatives
Build KPI frameworks, dashboards and analyses
Ensure data quality, structure and shared definitions across teams
Apply AI to automate analysis, surface insights and improve decision-making across marketing and growth analytics
Turn complex data into insights that help the business make better decisions
The role focuses on analytics, measurement and insights within marketing, growth and e-commerce. It’s a role for someone who enjoys both strategic thinking and hands-on analytics.
Who you are
You are analytical and structured, with a clear ability to turn complex data into relevant insights that support decision-making. You are comfortable owning analytical questions end-to-end — from defining what to measure, to translating insights into clear recommendations and actions.
You communicate confidently with teams and senior stakeholders, and are comfortable challenging assumptions when needed. You also bring a natural curiosity for better ways of working, including how AI and automation can be applied to improve analysis, insight generation and decision-making.
What you will bring:
4–6+ years of experience within analytics for marketing, growth or e-commerce
A strong understanding of the full customer journey, from acquisition to long-term value
Hands-on experience working with GA4 and modern BI/analytics platforms (e.g. Looker, Power BI, Tableau, Funnel.io or similar)
Experience from digital, e-commerce and/or growth-oriented environments - startup or scaleup experience is a plus
Welcome with your application at the latest February 27th 2026.
We will review applications on an ongoing basis and the position may be filled before the last application day. We appreciate LinkedIn, but to get a full picture of your experience, we ask you to also include a CV.

Life at Vitamin Well Group
Our growing family is made up of over 600 employees, representing a variety of cultures, experiences and diverse backgrounds. This diversity is a great asset as we continue our expansion and evolve our portfolio. At the same time, Vitamin Well is still very much a Swedish company, promoting Swedish values when it comes to both business and people. We treat each other in a fair and equal way, and we respect one another based on our qualities. As we expand Vitamin Well Group’s business, we are also committed to minimizing our environmental impact and continuously strive to lower emissions from for example production, logistics, and packaging.
Working at Vitamin Well, we provide a dynamic environment defined by ambition, dedication, and an entrepreneurial spirit. In our action-oriented culture, the ability to make swift decisions is paramount in bringing ideas to fruition. We are committed to fostering an atmosphere where every individual's unique strengths contribute to our collective success. As a health and exercise-oriented company, we inspire an active lifestyle by partnering with top-performing athletes, but we also promote and support exercise among our employees.
As part of the recruitment process, we may ask you to conduct a personality test as well as a test that measures logical ability. The purpose of the tests is to evaluate candidates as objective as possible and identify the best possible match for the role. The tests are based on solid research and are taken through our partner Alva Labs.
- Locations
- Stockholm
- Employment type
- Full-time
Stockholm
JOIN A PASSIONATE TEAM OF PEOPLE
We are a team dependent on each other to create the best results. Like a high performing sports team every individual counts and we act together towards shared objectives. And like any successful team, we need to keep focused on where we want to go and how we will get there.
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